RiverTraffic represents a trademark under ownership of RTSMedia OÜ (a company with due incorporation and validity available in agreement with the legislation of the Republic of Estonia under the registry number 14768147 and a registration seat at Harju maakond, Tallinn, Kesklinna linnaosa, Tornimae tn 7-26, 10145.

Hereafter quoted as "RiverTraffic" represents an advertisement digital technology company, which aims to offer services to monetize and promote products. RiverTraffic links advertisers and publishers via its platform. Supplementary terms or service conditions can be applied and displayed separately. Supplementary terms mentioned above are included in your agreement with RiverTraffic and hence, all the associated policies available for your reference are to be followed at all times. If you happen to disagree with entire or some of the terms and conditions inside current contract, you won’t be able to use any of services available at RiverTraffic.

The common terms and conditions of current partnership listed below establish the foundation of the commercial relations between RiverTraffic and (i) you being a natural individual or (ii) being as a legal individual (if the Contract is concluded by a natural individual on behalf of a corresponding legal individual) (hereafter quoted as “you”) who is utilizing products and services by RiverTraffic.

RiverTraffic keeps the right, at its private discretion, to alter, adjust, include or delete certain parts of any section of RiverTraffic Terms and Conditions, at any point of time. RiverTraffic will inform you regarding the alterations to its terms and conditions via e-mail, your personal Account at RiverTraffic (if any), alternatively via RiverTraffic Website (together with related third-party terms and conditions, which are referred to through e-mail, Account at RiverTraffic or the Official Website of RiverTraffic). Your continuous utilization of the RiverTraffic services confirms that you agree to and accept the stated alterations. On condition that you accept and abide to the current contract, RiverTraffic enables you with a personal, non-transferable, non-exclusive, limited privilege to access and utilize the services by RiverTraffic. Exclusions to current policies are allowed exclusively with clear authorization by RiverTraffic.

Idle account process

In order to be able to utilize RiverTraffic services, you are required to maintain your RiverTraffic Account Wallet active. If it remains inactive during 150 consecutive calendar days, it will be flagged as idle. Kindly be noted that the idle account process is also applicable to all accounts that were blocked for a temporary period. Your activity is not subject to control by the system on the basis of your earnings as a Publisher or spendings as an Advertiser. Once your account is marked as idle, you will be notified instantly via email.

Idle accounts are still subject to an idle account fee on monthly basis. In event that your account gets marked as idle during the last day of the month, your Wallet balance will be charged with an idle account fee on the first day of the next month. The monthly idle account fee amounts to 10% of your balance amount, however, it cannot be less than 100 USD (ONE HUNDRED DOLLARS). In event that your balance is below 100 USD, the system will proceed with deducting the full amount available in your account. All subtracted fees will be summarized inside your wallet for your further access and reference.

In event that due to any reasons the idle account process has not started for an inactive account (150 consecutive calendar days of being inactive), RiverTraffic maintains the right to proceed with a one-time idle fee for the account that remained inactive for 300 days and above.

The one-time idle fee will be subtracted after 7 days of the account being flagged as idle. The one-time idle account fee amounts to 100% of available balance in the account.

In event that you decide to restart utilization of RiverTraffic services while this process is occurring, your Wallet will instantly be flagged as Active. You can simply start or activate any campaign and spend any amount of your balance. You acknowledge and agree that all fees previously subtracted within the duration of idle account process, are not subject to any refund even once your Wallet status changes to Active again. In event that your Wallet balance is 0 USD (ZERO DOLLARS), the system will automatically proceed with archiving your account.

In event that your account is archived because of the idle account process, you are still allowed to create a new account using another email address.

Advertiser quality guideline

(applicable to Advertisers only)

You affirm and guarantee that your Campaign, together with the Advertiser Site, will not:

• Promote any services, goods, or activities that are forbidden and promoting activity itself is in agreement with all related legislations of jurisdictions to which Advertiser Site and/or Campaign is concerned (e.g., legislations controlling products and services with special rules, for example tobacco and alcohol)
• Include automatically downloadable content, malware, password phishing scams or malicious scripts
• Include any material infringing the rights of any third-party entities (such as but not limited to copyright and other intellectual property rights, as well as personal rights) or which encourages piracy of copyrights (e.g., unauthorized MP3s, ‘warez’, roms, cracks, emulators, etc.
• Include free-of-charge demonstration of vulgar/ obscene language, violence and/or abusive content, as well as content that threatens or approves any type of physical harm
• Promote any sort of hate spreading (i.e., political, racial, religious, ethnic, sexuality-based, gender-based, personal, etc.)
• Include any unfitting postings in newsgroups or unsolicited e-mails (spam)
• Include any misleading or fraudulent material, wrong notifications or representations
• Impersonate company, entity or organization of a third individual, and imitate warnings or functionality from the Operating System (OS), software and/or other type of content of a third-party individual
• Reveal confidential or personal information that is not publicly available, misses necessary consent(s) or which revelation is deemed as illegal because of other conditions
• Promote any sort of illegal activity or substance (i.e., how to construct a bomb, ‘phreaking’, hacking, etc.)
• Include any false, illegal, or deceptive advices related to investment and other money-making prospects
• Include incentives of any origin to encourage or require users to click on ads banners (i.e., sweepstakes, charity, promotions, etc.)
• Redirect to or represent a site that is under construction or yet to be completed
• Redirect to or represent a site containing an extremely limited viewership or audiences
• Include material that general public consensus considers as immoral, indecent, or inappropriate in other ways
• Utilize suspicious campaign settings (recognized fraudulent patterns)
• Include links to other applications, sites, or any other sort of content demonstrating the characteristics listed above;
• Any material that includes children or minors in adult and/or sexual conditions;
• Any material that provides illegal services and/or products;
• Incentives promotion for any online activity, such as: surfing websites, clicking on ads, or any other activities that artificially improves the metrics of advertiser or website; • Promotion of false copied material, documents and/or paper mills;
• Any sort of illegal utilization of third-party trademarks, which either develops a possibility of confusion making consumers to trust the services or products originate from the owner of trademark, or can possibly spoil the value of a recognized trademark;
• Promotion of drugs or any associated paraphernalia;
• Offers or sales of specific tobacco, alcohol, weapons, or any associated paraphernalia. Advertisements of electronic cigarettes are allowed but should not contain any tobacco in it;
• Promotion or any effort to benefit from human suffering or tragedy;